AI-Powered Business Tools

I build tools that solve real problems, fast.

Operational dashboards, lead generation systems, and automated pipelines built by a marketer using Claude AI. No agency. No developers. No waiting.

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<12h Average build time
from concept to production
$0 Monthly infrastructure cost
on free-tier stack
10+ Production tools shipped
serving real businesses
100% Built without a
traditional developer
Gmail API · Cloudflare Workers · Aircall Integration · React 18 · Claude AI · Zapier Webhooks · Airtable CRM · Google OAuth 2.0 · Calendly API · PDF Generation · Gmail API · Cloudflare Workers · Aircall Integration · React 18 · Claude AI · Zapier Webhooks · Airtable CRM · Google OAuth 2.0 · Calendly API · PDF Generation ·

Case Studies

Three tools. Three problems solved.

All built solo, at zero ongoing cost. Here's the work.

01 / Sales Operations

Bookings Dashboard

A real-time operations dashboard consolidating Calendly bookings across 6 coaches. Reads Gmail via OAuth, cross-references Aircall call logs, and shows coaches' call completion status live, eliminating 15–20 minutes of manual admin per day.

15m Daily time saved
6 Coaches tracked
$0 Monthly cost
React 18 Gmail API Aircall Cloudflare Pages OAuth 2.0 Real-time

BEFORE: 6 separate Calendly logins + manual Aircall cross-reference
AFTER: Single screen, live status, zero manual work

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02 / EdTech Lead Generation

AI School Readiness Calculator

An AI-powered diagnostic tool for an Australian EdTech company. Parents complete a 24-question adaptive assessment for their child, receive AI-graded writing feedback via Claude, and automatically flow into the CRM, replacing 30-minute consultation calls entirely.

100% Lead completion rate
$0.01 Per AI grading
1000+ Daily capacity
Claude API Cloudflare Worker Airtable Zapier PDF Reports Lead Capture

BEFORE: 30-min consultation calls, 40% no-show rate, manual CRM entry
AFTER: Self-service, instant results, automated pipeline

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03 / Marketing Analytics

Lead Conversion Dashboard

A live analytics dashboard pulling from Airtable via a Cloudflare Worker, tracking lead type conversion rates, speed-to-first-call, agent performance, and WhatsApp vs Aircall call outcomes, with a companion mobile form for closers to log calls on the go.

500+ Leads tracked
5+ Systems connected
$0 Monthly cost
Cloudflare Worker Airtable API Aircall API Cron Sync WhatsApp Logger Analytics

BEFORE: Manual call logs, no attribution data, blind spots in conversion
AFTER: Live dashboard, auto-synced call data, per-agent analytics

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How I Work

Strategy first.
AI handles the code.

The bottleneck in building great tools is no longer coding. It's knowing what to build and how systems should connect. That's the marketer's edge.

01
🔍

Problem Definition

Identify the exact operational pain point, map the current workflow, and define what success looks like in measurable terms.

02
🏗️

System Architecture

Design the data flow, integration points, and tech stack before touching any code. Serverless-first for zero infrastructure cost.

03

AI-Assisted Build

Use Claude to generate frontend, backend, and integration code through precise prompting. Iterate conversationally until it works.

04
🚀

Ship & Measure

Deploy to Cloudflare Pages or similar free-tier hosting, connect integrations, and validate against the original business metrics.

Tech Stack

Zero-cost infrastructure.

Every tool is built on free-tier services that scale to thousands of users, no DevOps, no servers, no monthly bills.

CF
Cloudflare
Pages · Workers · KV Storage
AI
Claude API
Anthropic · AI Grading · Prompting
RX
React + Vite
Frontend · SPA · HMR
GM
Gmail API
Google OAuth 2.0 · Read-only
ZP
Zapier
Webhooks · Automation · CRM
AT
Airtable
CRM · Lead Management · Views

Have a problem
worth solving?

If your team is doing something manually that should be automated, or you need a lead gen tool that actually converts, let's talk. Most projects are scoped and shipped within a week.

Response within 24 hours